Do people who use social media spend more than others?
An inaccurate perception, called a visibility bias, researchers suggest is changing our consumption habits. We only post on social media expensive things, dinners, and experiences, and we don’t promote the mundane, everyday, saving. When our friends see us post, they are inclined to spend more. “It’s kind of the domino effect triggering other people into doing something. It doesn’t have to be that you feel pressured, it’s just like they learn from your activity, your consumption,” say the researchers.(1)